Why Google My Business is a Key Part of SEO
Launching in 2014, Google My Business quickly skyrocketed one of the most crucial aspects of a local business’s online marketing campaign. Google My Business is a user interface that a business can set up and make it easier for people to find you based on their location, your location or the service you offer. With […]
Google Rolls Out December 2020 Core Update
Google has taken the decision to roll out the December 2020 core update. But what does this mean? What is a Core Update? This is the third Core Update of the year after the January 2020 Core Update and the May 2020 Core Update. A core update applies tweaks or changes to Google’s […]
A Guide To SEO Quick Win’s
It is always important for any individual or business looking to tap into the potential of search engine optimisation (SEO) not to take an excessively short-term approach. Indeed, this is one reason why we consistently advise our own clients to invest in three months’ work with us to give a chance to see the results […]
Why SEO Is One Of The Most Important Marketing Disciplines
A lot has changed in the marketing space since the popularisation of the World Wide Web in the 1990s, but one thing has remained remarkably steady since then: the importance of effective search engine optimisation (SEO). SEO is the broad banner for a series of practices – including both on-site and off-site measures – […]
How Covid-19 has impacted the SEO Industry & Search Trends.
The coronavirus pandemic has turned the world on its head, almost every industry would have been affected one way or another. If it has not affected you work wise, it would have from a personal perspective as isolation & lockdowns became the new norm. As we slowly re-open different industries, I wanted to take […]
Introducing Google’s New Ranking Signal & Algorithm Update: Page Experience.
Google continues to improve the search results and experience for their users & webmasters and business owners we need to make sure we continue to monitor any update and algorithm change they make to ensure our business is as visible as possible for Google and other search engines. Introducing upcoming ranking signals for Google […]
